Turning B2B brands into category leaders
Visibilty. Trust. Market leadership.
We’re an integrated PR and marketing agency for growth-minded brands.
Ready to grow?
Latest insights.
Airfoil Group Named a 2026 North American Inspiring Workplace
Airfoil Group has been recognized as one of the Top 100 organizations by Inspiring Workplaces Group (IW) and Engagedly at the 2026 North American Inspiring Workplaces Awards. The company also earned distinction as a top organization in the small business category....
8 PR and Marketing Trends to Watch Right Now
So far, 2026 has brought rapid and meaningful change to the communications landscape. Marketers heading into the second half of the year are navigating increasingly fragmented attention and a growing trust gap across channels. To make sense of what’s actually...
Beyond Brand Awareness: a Playbook for Proving Earned Media ROI in B2B Tech
Earned media is at an inflection point. Long viewed as a core component of public relations strategies, earned or unpaid media coverage across news, broadcast and other third-party channels is now being evaluated through a more rigorous lens. Business leaders and decision makers have greater access to performance data than ever before, and they are using it to place greater scrutiny on communications investments – and particularly earned media – to understand how those efforts contribute to measurable business outcomes.