I lead and provide strategic counsel to a portfolio of B2B and B2C accounts. I assist clients in guiding marketing communications programs, managing crisis situations, and identifying new opportunities to elevate their brands.
How long have you worked at Airfoil?
What is your biggest client win?
We’re in a position to really shape a client’s business and that’s exciting! Whether it’s landing a big piece of coverage that puts a company on the map or presenting an insight that shapes a client’s business strategy, the big win is when the client gets fired up by an opportunity we’ve created.
What’s the best thing about working at Airfoil?
I get asked this all the time. It’s easy…the people. We have been tremendously fortunate to attract some truly brilliant, creative and passionate people. They are serious about our work and our clients, but in the end, we have fun and laugh a lot.
Why did you choose marketing as a career?
I took a marketing class in high school and was really inspired. My teacher was also my baseball coach and was someone I really connected with. He helped channel my passion for writing with the strategic discipline of marketing, and once I was in college, it just clicked. It’s been a terrific journey ever since!
What’s the best thing about working with tech brands?
I learn something new every day. The pace of innovation and the extent of human ingenuity is astounding. There is not a corner of our lives that technology hasn’t touched and it’s often remarkable to discover how people are innovating in places where you’d least expect it.
Favorite place you’ve visited?
Maui. My wife and I went there many years ago on our honeymoon. It’s absolutely beautiful and still one of our favorite spots for sure.
When or where are you your most creative?
In the car or on an airplane. When I’m driving home from work or traveling on business, that time to myself often provides the white space I need to focus my thoughts and really expand my thinking.