The Digital Revolution

Pinterest anyone? It’s the newest golden child of social media and it’s changing the way we operate both as PR practitioners as well as consumers.Social media is just part of how digital is growing. With the rapid growth of mobile, tablets and connected...

Get Off Of My Klout

One of the real challenges (and opportunities) resulting from the social media explosion of recent years has been finding a way to quantify arbitrary things like influence in this ever-evolving digital age. In many cases, a person’s supposed influence has...