NFL’s PR problem extends beyond sound protection

NFL’s PR problem extends beyond sound protection

Having a well-attended, anticipated media day is any publicist's dream, but for NFL PR handlers, their Super Bowl presser this week quickly became a field day. When a fan handed Seattle Seahawk Richard Sherman an iPad and asked him to watch a video, the defensive...
UK copyright…it’s a minefield

UK copyright…it’s a minefield

Recently there have been some important changes to copyright law in the UK that may affect you, even if you’re based in the U.S. There are two main licensing bodies in the UK, the Copyright Licensing Agency (CLA), which covers both print and digital...

Top Trends from MWC 2014

  As PR professionals, it’s our job to stay on top of the news that may be relevant to our clients, not just so we are aware of what is popular, but so we also know which topics, trends, and buzz words we should use or avoid. With the amount of never-ending news...

The Next Conversation for Automotive Communicators

  As an automotive communicator, your next conversation with vehicle buyers is far less likely to be about torque and traction and much more apt to focus on smartphones and streaming.  Today’s cars and trucks drive through a multi-channel environment, where...