Pitching tips for blogger-to-brand relationships

The BlogHer conference is the largest female blogging conference, this year drawing more than 3,600 attendees and more than 100 sponsors. This year was no different than others, with several private parties, unofficial events and functions surrounding the conference...

Thoughts on BlogHer for tech public relations and marketers

In addition to the three exhibit floors filled with more than 125 corporate sponsors, a fair share of brands and companies were represented by public relations and marketing pros attending BlogHer this month. I know, because I was one of them. I first signed up...

What the FTC guidelines mean to bloggers

At the 2010 BlogHer conference, a smart session about the FTC guidelines and blogger disclosure lead to lively discussions.On the panel, BlogHer's co-founder and CEO Lisa Stone, marketer Susan Getgood, blogger Kimberly Coleman and Stacey...