The Technology Market Myth about Baby Boomers (Remember Them?)

The Technology Market Myth about Baby Boomers (Remember Them?)

Every generation sees the world through its own lens. Youngsters who grew up during the Great Depression and World War II, for instance, frequently became frugal adults who instructed their own children in the value of saving for a rainy day. Those children became...

Y are Millennials so Important?

  For the past few years I have been battling the negative millennial generation stereotype, not wanting to admit that I fell into a group that is perceived as lazy, entitled and self-centered. I was pleasantly surprised, while attending an Adcraft Detroit event...