Kevin Sangsland named as board’s communications director to promote organization’s mission and business growth initiatives for existing and prospective partners

 DETROIT – August 20, 2009 –  Airfoil Public Relations today announced one of it’s senior leaders has been appointed to the executive board of the Michigan Chapter of the International Association of Microsoft Certified Partners (IAMCP). The  IAMCP is a non-profit organization that seeks to promote the growth of its membership through fostering an environment focused on community, education, advocacy, and networking initiatives. The appointment is the latest milestone in Airfoil’s deepening relationship with Microsoft and its network of channel partners and is representative of the agency’s growing leadership position for providing public relations and public affairs counsel to the technology industry in Michigan and across the nation. 

 For nearly ten years, Microsoft has relied upon Airfoil to support its mission to help people and businesses around the world realize their full potential. Airfoil's long-standing relationship with Microsoft has expanded the practice to include Microsoft’s partner companies.

 “Having a profound understanding of Microsoft's business makes Kevin well positioned to support the communications needs of IAMCP’s Michigan Chapter, and we’re excited to gain significant insight from his experience,” said Scott Pettit, from New Horizons Computer Learning Centers and new chapter president.

 As communications director Sangsland will provide counsel and workwith chapter board leadership to strategically position the association through   external and association member communications – including public relationsprogram and event promotion, and digital and social media engagement – to activate and grow the association’s membership base.

“We are excited for Kevin and his opportunity to continue to contribute to the Microsoft community through his new position on the IAMCP board,” said Airfoil President Janet Tyler. “Understanding the Microsoft partner community has been a key component in our overall success working with Microsoft for nearly 10 years. It’s fantastic to have another avenue to support this important group.”


About Airfoil Public Relations, Inc. (

Airfoil, with offices in Detroit and Mountain View, Calif., is an independent firm specializing in marketing communications and public relations for both emerging and established brands. Airfoil Industry Leadership Groups serve a growing client roster in consumer, enterprise, health care, industrial, green and Microsoft technology segments. The agency’s Client Solutions Group provides depth of experience to inform and accelerate clients’ marketing communications, digital and social media, and brand strategy programs. Airfoil has been named 2008 Technology Agency of the Year by the Holmes Report and recognized as a top firm in numerous industry rankings. For more information about Airfoil Public Relations, please call 866.AIR.FOIL.


About IAMCP (
IAMCP is a professional association of Microsoft Certified Partners, Dynamics or Registered Partners that are organized in local or regional chapters worldwide. Formed in 1994, IAMCP provides members with information, education and events aimed at helping broaden their base of local business opportunities. The non-profit organization is operated by an annually elected board of directors, and is funded through membership fees and sponsor grants. To date, IAMCP has 5,700 members spread throughout more than 40 different countries, including 40 chapters in the United States. For more information, visit


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Katie Trautmann, Airfoil Public Relations