CES has grown dramatically over the years. Brands from all over the world focus yearly product launches on this one event. For one reason or another you’re stuck in your office and can’t see the excitement firsthand, but that is okay. In some ways you can take more in by watching CES from afar. You won’t be inundated with all the craziness and lack of cell phone reception. Besides that, it’ll take a lot of square footage to understand everything that’s going on and only a short amount of time to do it.
So what how is it possible to make the most out of CES from your office? Let’s start with social media.
One of the easiest ways to make the most of CES from your office is to monitor hashtags. Monitoring the official #CES2016 hashtag on Twitter and other social networks will help you gain an up-to-the-minute overview of CES. It’s also important to monitor more specific hashtags like #smarthome or #drones to see the latest in specific industries.
If you’re not using Google Alerts to monitor day-to-day web results for your business already, you should. Using this free service, you can track news stories that you’re most interested in that are coming out of CES. First, know what trends you want to follow. If you try to monitor all of CES, you’ll get more updates than you could ever read.
Download the CES app
The CES 2016 app is available for download by anyone, not just those attending the show. It puts the show directly in your hands and keeps you updated on everything going on. Getting the app is simple. Just open your smart phone, go to the app store, search for CES 2016 and download the free app.
This year, CES is creating a curated video channel. There, they are compiling the top videos from the top media outlets attending CES including CNET, TechCrunch, Mashable, Engadget and more. These videos allow you to experience the event visually and are always well produced.
Take all of this information you gathered and write at least one blog article on what you learned. Write it for customers, employees or any audience. It will give you a way to add your interpretation of the event and to insert yourself into the conversation.
No matter what you do, it’s more important than ever to pay attention to what is happening at CES. This year alone, there will be 10 OEM vehicle launches. Just a few years ago this was unheard of. CES brings all of the breakthrough technologies into one place and gives corporate executives insight into the future of their industries. What will you do to stay on top of CES from your desk?