march madness Improve Your March Madness Productivity With Big Data Posted on March 15, 2017

You’ve read the headlines: daytime basketball in March may account for billions in lost productivity. College hoops games trigger a rise in online streaming, bracketeering and health-related absences. Big data can’t solve the last problem, but it can help your employees fill out their brackets more efficiently, saving more time for TPS reports. The statisticians […]

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Tip-and-Tricks-2 Top tips to spur your next big creative idea Posted on December 27, 2016

We’ve all had that moment: You're staring at the blinking cursor on your computer screen blanking on what to write. Or, have been in a meeting when the client states "we need a ground-breaking idea for this or that project" and then pointedly looks at you for enlightenment. Many have also learned that it is a rare person who can […]

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Television Studio 1 The “reality” of media interviews (how to prepare and what not to do). Posted on December 13, 2016

“No comment.” “Well, off the record….” “Our competitors are wrong because…” Oh, the joy of media interviews. Few communications professionals have managed to avoid an unpleasant executive briefing where a client answers a reporter question with one of the dreaded responses listed above. This situation can be especially cringe-worthy when it happens during a live […]

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Airfoil Group - My latest obsession (no, it’s not shoes) thumbnail image 5 ways busy executives can maximize networking without leaving the office Posted on February 8, 2016

You’re busy. It’s clear. You don’t have a lot of time to go out and mingle with the movers and shakers like you once did. Your priorities are different but the relationships still matter to you. If this explains you, then you’re reading the right blog. Networking is something that takes effort and time but it […]

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Airfoil Group - Finer Points, Big Picture, Go! CES Prep Starts Now featured image10 5 easy tips for making networking less awkward Posted on January 28, 2016

Most of the people I talk to hate networking. They go to an event and hang with the few people they know the whole time and then they go home. It’s the awkward conversation starters that get most people to avoid these important business events. In an attempt to make networking more palatable for the […]

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Airfoil Group - Finer Points, Big Picture, Go! CES Prep Starts Now featured image18 5 Tips in Telling Stories for Business Success Posted on August 4, 2015

Nearly everyone on this planet has one thing in common – the love of a good story. As staples at bedtime and in board rooms alike, what makes a “good” story is highly debatable. Actual good stories last years, decades, centuries and even millennia. Businesses that aren’t telling stories are simply losing out on engagement […]

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