Consumer-Tech-2 3 lessons from National Entrepreneurship Week Posted on April 6, 2017

Throughout the calendar year, there are days, weeks or even months devoted to certain causes or groups. Such is the case for entrepreneurship. One week a year, the U.S. celebrates an important segment of the economy – entrepreneurs. This year, Airfoil supported Microsoft’s leadership role in the conversation, shining a spotlight on some of the […]

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B The future is focused on flexibility Posted on February 23, 2017

With technological advances in the way we communicate come great advances in the way we work. Cubicle walls are falling and independent spirit is rising, but that doesn’t mean the 2020 Marketer will go it alone. Yes, the 9-5 work model will likely disappear as customers demand more instant gratification. These demands will require a […]

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Airfoil Announces Office Re-Location to Royal Oak, Mich Airfoil Signs Four New Tech Clients Posted on October 4, 2016

Royal Oak, Mich., October 4, 2016 — Airfoil, a marketing communications agency for global technology brands, today announced the addition of four new clients: TechSmith Corp., Liquid Web, Tata Technologies, and Airthings.    “Our newest clients add to our 16-year heritage of serving technology brands,” said Lisa Vallee-Smith, CEO, Airfoil. “These companies allow us to build on […]

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Airfoil Group - How Soon We Forget—But the Web Doesn’t featured image Seeing Clearly: Customer Service Posted on February 10, 2016

I spent most of 2015 preparing for my wedding day. A fun, yet busy time filled with flowers, dress fittings and table assignments. While I am usually supporting Airfoil clients with their marketing and public relations needs, I was the client. An interesting change of pace. As the client for florists, photographers and more, I […]

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Airfoil Group - Using your head in the debate about autonomous vehicle thumbnail How Startups are Solving the Auto Industry’s Biggest Problems Posted on June 26, 2015

It’s exciting to see how much the automotive industry has changed in even just the past 10 years. GM gave all of their cars a Wi-Fi hotspot, Toyota is focusing on hydrogen cars and everyone’s going electric. With all of this evolution comes many more issues to deal with, not to mention accept, as I […]

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Airfoil Group - Hong Kong featured pic Some nuances to doing business in Asia Pacific Posted on May 6, 2015

Guest post from David Croasdale, Managing Director for Newell A few years ago, a major accounting firm sent out a message to all their employees saying that Fridays would now be considered dress down day. Staff would be allowed to come into work dressed smart casual. Everywhere in the world that is apart from Hong […]

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