Case Study ← Back to case studies

The challenge?  Tell the story of how a big enterprise company cares about small businesses and their role in our economy.  

  • Top-tier coverage from Bloomberg BusinessWeek, Inc., New York Times and Entrepreneur
  • More than 4.2 million impressions
  • Social media reach of more than 1.2 million followers
  • Awarded the PRSA Silver Anvil in 2013 for portfolio of work with Microsoft’s Small and Medium Business teamwork

“Having the right technology can truly level the playing field for your business…”
Cindy Bates, vice president of Microsoft’s small and midsized business group

AirFoil Group