Case Study ← Back to case studies

Airfoil connected with tech-hungry reporters to share the cool line of Brookstone products, and the results speak for itself: 

  • 918 media clips that lead to 1.6 billion impressions
  • 40 percent of media coverage focused on Brookstone-identified priority products 
  • 133 media clips with Brookstone in the headline 
  • 68 percent of priority product coverage featured Brookstone in the headline

“… get giant with the Brookstone HDMI Pocket Projector… the entertaining light pusher on SlashGear’s own review bench!”

AirFoil Group