After public relations was erroneously condemned to walk the plankare blogs next on the hit list?

According to Paul Boutin, yes.

In this month’s issue of Wired Magazine, Boutin explains that blogs are becoming, essentially, the fax machines of the Web – they’re too cumbersome, require patience, and, frankly, there are better ways to get your point across.

But only if the aforementioned point can be explained with a limited number of characters.

I use Twitter and Facebook because of the unique services they offer.  Twitter is an idea-capturing service that gives users a forum to post thoughts that might be relevant, or of interest to, their “tweeple”.  Likewise, Facebook provides me the opportunity to stay in touch with friends and family by posting recent pictures of my daughter, or highlighting articles I’ve read that I want to share.  I like using both of these sites for those specific reasons, and I don’t think I’m alone.  

But where do you go when you want to expand upon that brilliant idea you twittered about, or, in this case, provide a rebuttal to an article you read in a magazine?

To me, that’s where a blog fits in the pantheon of Web 2.0 services.

Sure, you can probably get the idea across in 140 characters or less by removing unnecessary items like pronouns and conjunctions, but who wants to read that?

Until technology advances to the point where we can send our thoughts directly to someone else’s brain, people will always look for something to read.  Including blogs.

Oh, one more thing – if you want to become a blogger, but don’t know where to begin, I found a great primer in the New York Times. Wait, the author’s name is strangely familiar. That’s right, he wrote about blogging’s demise and he writes for Valleywag.com. Hmm.

— Brad Marley

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