In this role, Gunnells will be responsible for ensuring that social and digital strategies are embedded in account teams and client programs across the agency, as well as assist in developing the knowledge of digital, social media and online communities with clients, new business prospects and the Airfoil staff.
“Airfoil brings new opportunities, and I am excited to work with an eclectic array of clientele, as well as manage Airfoil’s own social channels,” said Gunnells. “The companies on Airfoil’s client roster are all innovative, and I look forward to taking their social channels and digital strategies to the next level.”
Previously, Gunnells was a manager at Digitas LBI, a global marketing and technology agency where he managed the social channels for General Motors. Gunnells’ experience also includes working for Little Caesars as the social media manager, and Lowe Campbell Ewald as a social media analyst.
Gunnells holds a bachelor’s degree from Michigan State University and currently resides in Clawson, Mich.
“Digital and social activities allow our clients to engage with their targeted audiences in a unique way, and Jon’s expertise in this field will allow us to be on the cutting edge of these communication channels,” said Lisa Vallee-Smith, CEO, Airfoil. “As we enter into our 15 year anniversary, we look forward to bringing our digital and social experience to the forefront of what we do and we are excited to have Jon as part of the Airfoil family.”
Airfoil is an independent integrated marketing communications and public relations firm serving global technology businesses. With offices in Detroit, Sunnyvale, Calif., and New York City, as well as global partnerships in Asia, Europe and South America, Airfoil drives campaigns for a growing client roster across automotive, consumer, enterprise, healthcare and other business sectors. The agency provides services to measure, inform and accelerate marketing communications, digital, social media and brand strategy programs for clients. For more information about Airfoil, please go to www.airfoilgroup.com or connect with us on LinkedIn and Twitter at @airfoilgroup