Southfield, Mich., Jan. 22, 2015—Airfoil, a marketing communications and public relations agency for technology and innovation brands, today announced that in the fourth quarter of 2014 it closed nearly $1 million in new business, including Creditera, Mavenlink, Michigan Legislative Consultants and Telenav, among others.
“We thrive on working with brands that push the envelope,” said Lisa Vallee-Smith, Airfoil CEO. “We believe in the work these companies are accomplishing, and we’re proud to support them in their journeys. By developing creative and measurable marketing communications programs and campaigns, we showcase our clients as pioneers in their industries.”
Airfoil is pleased to be working with the following brands:
- Creditera, the first site that gives small-business owners access to both their personal and business credit data and insights for free. Airfoil's program focuses on awareness-building through media relations, influencer engagement and strategic counsel.
- Mavenlink, a provider of cloud-based project management software that transforms the way businesses work with distributed teams. Mavenlink is calling on Airfoil to help build awareness of its capabilities through an array of marketing communications programs that include thought leadership and media relations.
- Michigan Legislative Consultants, a Lansing-based lobbying and political consulting firm. Its marketing communications program with Airfoil includes primary research, messaging and content development, and initiatives supporting a content-marketing strategy.
- Telenav, a company developing personalized navigation applications to help reduce stress, improve productivity and make life more fun. Airfoil leads US media relations efforts for Telenav’s personalized GPS navigation services. Additionally, Airfoil’s program for Telenav includes thought leadership, measurement strategy and event support.
In the past year, Airfoil has increased its presence to partner with leading brands across the country by opening new workspaces in New York City at the WeWork Bryant Park location, as well as Detroit in partnership with TechTown.
Airfoil is an independent integrated marketing communications and public relations firm serving technology companies and other emerging and leading innovation-centric brands. With offices in Detroit; Sunnyvale, California; and New York City, as well as global partnerships in Hong Kong, London and Sao Paulo, Airfoil drives campaigns for a growing client roster across automotive, consumer, enterprise, healthcare and other business sectors. The agency provides services to measure, inform and accelerate marketing communications, digital, social media and brand strategy programs for clients. For more information about Airfoil, please go to www.airfoilgroup.com or connect with us on LinkedIn and Twitter at @airfoilgroup.